According to a story on NPR Morning News, the owner of a gas station in Omaha, Nebraska, has started to advertise the gas he sells as “terror free”. As a result, sales have tripled, with customers willing to go a long way to just come to his station for a fill-up (isn’t that a self-defeating purpose?)
Apparently, the gas station owner buys most of his gas from a local refinery that gets its oil supplies from U.S. wells only. Hence his promise to his customers that none of the Arab nations that finance terrorism would see a penny of oil revenue from his station. Whether he can live up to this promise or whether it would even be legally defensible if he gets sued over his claim is a totally different issue given the lack of traceability of oil and gasoline supplies.
Nevertheless, it’s a good (Marketing) idea. I hope he will expand to California soon!
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